Points of interest: - People like things- they don't mind paying for an object (as opposed to web/ internet related stuff)
- A tacky figurine might be better than 1000 photo files on a cloud when it comes to recalling or remembering a holiday
- Screens aint all that
- People are amazed that internetty type data can become physical- especially personalised objects
- As old tech and practices change the infrastructure they used begin to become more accessible to the little guy (we've broken your business now we want your machines.)